Essays and Cases of Globalization : Case Studies

Times changing, business formats changing, trends changing, people changing, culture changing, technology changing, nations changing, change has been in continuum. Over a period of time humankind has become more organized, businesses have become more organized, communities have become more organized nations have become more organized.
As we transit to a wise era, there has been a paradigm shift towards artificial intelligence, machine learning, even the concept of nationalization has changed to concept of humanization or what’s better called globalization.
Globalization basically deidentifies national borders, cultures, economies and more so governances. It removes all barriers for the free movement of man, materials and money, thus converting planet earth into a global village.
This book concentrates on global business houses which has contributed immensely in making this planet a global village. It looks into understanding how some of the fortune 500 companies have globalized over a period of time, the impediments they faced in the process of globalization and they overcame the obstacles.
The case study approach dives deep into the realistic world of businesses and tries to understand ways decisions are made in real time taking business environment into consideration. The outcomes of these decisions acts as guidelines to reinforce the goods and phase out the odds. Real life and real time situations differ from an idealistic theoretical perspective. The exposure to these real life and real time cases incorporates analysis of various variables on various parameters adapting to dynamic business environment and solving and directing decision making. This leads to better insights to how theory and practice interact in different context and how stakeholders respond to these situations leading to optimum outcomes.
The case studies have been carefully selected, as these relate to global companies from diverse fields listed in fortune 500 companies and the people involved are the best of business professionals who has identified the respective challenges when going global and constructed ways to deal with these challenges effectively and efficiently and took their respective companies become the top globalized companies of the globe.

The book would be useful to postgraduate students who are studying courses of international business or globalization.